06.07.2010
Does your website provide a real meeting point for doing business?
According to a survey made by the Finnish research company Soprano, more than a half of the Finnish companies are not satisfied with their present websites.
66% of the websites are at least 5 years old or older, and 40% of the companies update their websites only a few times in a year.
Goals and reality do not meet
According to the respondents the most important goal of a website is to strengthen the company image, followed by operational targets such as bringing in new customers and sales support. Simultaneously almost one half of the respondents informed that the advantages offered by their products and services are presented only partially on their website. Even 10% of the respondents stated that the advantages are not presented at all.
The importance of network in doing business is growing
In the opinion of over 80% of the respondents the importance of websites in marketing is growing. An equal amount of companies stated that they will invest more in web pages. These results prove that the meaning of the Internet in doing business is understood.
Increased functionality and even real-time web services will be seen on web pages in the near future. At the same time efforts are put in differentiation and an updated look and feel.
We can help you
Are you looking for an agency to assist you in the visual design and contents production of your website? We design a look and feel that supports and strengthens the image of your company. Dynamics can be increased by means of 3D and moving image.
Get in touch, and let’s find out what kind of a website supports your business best. We will be happy to tell you about solutions we have designed.